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Learn to pronounce ur·ban

/ˈərbən/
adjective
  1. in, relating to, or characteristic of a town or city.
    "the urban population"
    synonyms: built-up, town, city, inner-city, densely populated, townified, citified, metropolitan, suburban, nonrural, municipal, civic, borough, towny, townish, oppidan
  2. denoting or relating to popular dance music associated with Black performers.
    "a party that features the best in urban music"

Urban Outfitters US is a lifestyle retailer dedicated to inspiring customers through a unique combination of product, creativity and cultural understanding.
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adjective. of, relating to, or designating a city or town: densely populated urban areas. living, located, or taking place in a city: urban rooftop gardening.
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